About Adam

Adam has been involved in various sports and training programs from the age of 8, competing in athletics, basketball and rugby, in which he represented his native Poland for the U-19 team. He started weightlifting at the age of 15 and has developed a passion for fitness and exercise since.

Adam gained his professional qualifications and experience in Poland, the United Kingdom and North America, while training with a variety of athletes and professional strength trainers, which gave him his unique style of coaching.

His specialties include Olympic Weightlifting, Kettle-bell training and Power training using a blend of different styles and training methods.

Adam is excited to be a part of Pure Motivation Fitness team and would like to share his knowledge and passion with others in order to achieve their goals much faster.

Adam’s specialties are strength training, weight loss conditioning and dynamic training, which consist of Kettle Bell Swings and Boxing.

Guaranteed to get you results, Adam not only believes, but lives the philosophy that hard work and determination can get you to your desired goal.

Meet Coach Adam

My Strengths

Olympic Weightlifting


Power Lifting


Kettlebell Training





  • Personal Trainer Specialist (CFES)
  • Strength and Conditioning Coach (Expert Rating)
  • Darby Training System Level 1 Trainer (DTS)
  • Certified Fascial Stretch Therapist Level 1 (Stretch to Win)
  • Olympic Weightlifting Coach (Varbanov Weightlifting School & OLY-WOD Darby Training System)
  • Powerlifting Coach (Darby Training System)
  • Kettlebell Instructor (Reps UK)
  • Boxing Fitness Instructor (Reps UK)
  • Certified in Advanced Exercise Nutrition (Canfitpro)
  • Sports & Holistic Massage Therapist (ITEC UK)
Adam Matwiejczuks

Meet Coach Adam

What do you say to the person who’s afraid to begin exercising?
The hardest part is to start! Once you are up and running you will find out it is not that hard, enjoy the process!

Favorite Exercise?
Any Barbell exercise.

Least Favorite Exercise?
Any long steady pace cardio.

What do you do when you’re not whipping people into shape?
Watching Sports and reading books.

Who do you look up to & why?
Michael Jordan for perfecting his craft.

Guilty Indulgence?
Ice Cream

If you were a superhero who would it be & why?

Your secret to success?
Make a plan, work hard on it and enjoy the journey along!

It’s not the size of a dog in a fight, it`s the size of the fight in a dog.

Adam Matwiejczuk